mxm mobile (formerly the hyperfactory)

from 2010 to 2013, i was the marketing director for a full-service mobile advertising agency. below are a selection of works.

 
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kraft canada case study

in 2012, an academic research paper i wrote about one of our clients was published in the mobile marketing association's international journal of mobile marketing.

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urban airship guest blog post

one of our partners at the time, urban airship, invited me to write a guest blog post about how to create long-lasting relationships between brands and consumers via mobile.

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kiehl's mobile site

one of the most satisfying experiences i had during this time was helping win new business. in 2011, i created the UI/UX designs that brought on kiehl's as a client and launched their first mobile site.